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Kelly Sikkema

Ashley Flowers's Audiochuck signs with SiriusXM

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This article is at least a year old

  • BREAKING: Spotify have just released their Q3/21 results. They say: “Podcast MAU continued to increase, accelerating relative to Q2 trends. Among MAUs that engaged with podcasts in Q3, consumption trends remained strong (up 20% Y/Y on a per user basis) while month-over-month retention rates continued to trend positively. Podcast share of overall consumption hours on our platform also reached an all-time high during the quarter.” We’ll have more tomorrow.

  • Another high-profile podcast signing: SiriusXM has done a deal with Ashley Flowers’ podcast network Audiochuck. Audiochuck was previously with AdLarge. SiriusXM has done a number of deals this month, including Rory and Mal, Last Podcast on the Left, and production company Audio Up. Through its ownership of Stitcher, the company is #1 for podcasts according to Triton Digital’s US podcast ranker.

  • Now that everyone can get their podcast into Facebook (even if not everyone can listen there), we’ve had the opportunity to look to see what your podcast host needs to look for to monitor listens from Facebook. In our article, we discover Facebook is using at least four different user-agents, and some podcast hosts will give some of the traffic to… Apple Podcasts.

Moves and hires - with Pod People

  • Kai Chuk has been hired at YouTube, according to HotPod as Podcast Lead, to “manage the large volume of existing podcasts and relationships across the YouTube platform”. He’s been at YouTube for almost a decade.

  • This link is no longer available, as at Sep 8 2023

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