Brad March signs podcaster Toni Lodge to exclusive management deal
This article is at least a year old
Brad March’s independent talent management company, Marchmedia, has today announced that podcaster Toni Lodge has joined its roster.
Lodge started in regional radio with Southern Cross Austereo and was most recently an imaging producer for KIIS FM Melbourne Breakfast. She recently teamed up with broadcaster Ryan Jon for the Toni & Ryan podcast via a deal with ARN’s iHeartPodcast Network Australia.
The podcast has already achieved more than 300,000 downloads since it launched in mid-August following a number of viral videos the pair posted to Instagram and TikTok.
Toni & Ryan has hit Top 5 on Spotify and Top 10 on Apple Comedy, ahead of radio heavyweights including Kyle & Jackie O, Fitzy & Wippa, Hamish & Andy and Matt & Alex.
With over 65,000 followers on Instagram and 190,000 followers on TikTok, coupled with Jon’s 800,000 social media followers, there’s no predicting how far this podcast will travel.
March said it’s no great surprise that the Toni & Ryan podcast has done so well, so quickly.
“Ryan and Toni are great together, she has really struck a chord with listeners,” March said. “She is unique and that’s refreshing. Toni clearly has a brilliant career in audio ahead of her.”
March also manages KIISFM’s Jackie O Henderson, Nova’s Ben & Liam, GOLDFM’s Jack Post, KIIS FM’s Ryan Jon, B105’s Abby Coleman, Acast’s The Chaser and more.
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